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What Is Poetry free essay sample
Verse truly has no set definition. Attempting to characterize verse can be extremely troublesome as verse doesnââ¬â¢t have an unmistakabl...
Thursday, August 27, 2020
What Is Poetry free essay sample
Verse truly has no set definition. Attempting to characterize verse can be extremely troublesome as verse doesnââ¬â¢t have an unmistakable definition. It tends to be characterized as the unconstrained flood of ground-breaking sentiments. Yet, to me Poetry is basically expounding on something that youââ¬â¢re are enthusiastic about or something that you are intrigued about, or a subject that profoundly motivates your sentiments about a subject. I figure a could case of verse being expounding on something your are enthusiastic about and about a subject that profoundly motivates emotions about the subject is a sonnet called the ââ¬Å"Root Cellarâ⬠by Theodore Roethke. Theodore Roethke had an individual relationship with the subject of this sonnet, this is the explanation behind the profound and clear subtleties of this sonnet. I like this sonnet on the grounds that the subject of a basement of roots for a nursery has individual connections to the authorââ¬â¢s kid hood as his dad and uncle were ownersââ¬â¢ of a neighborhood nursery. We will compose a custom paper test on What Is Poetry? or on the other hand any comparable theme explicitly for you Don't WasteYour Time Recruit WRITER Just 13.90/page Theodore was continually around the family nursery that is the reason this sonnet has so much significance and he utilizes clear subtleties to make the symbolism of the root basement that once separated of his life. Roethke utilizes incredible subtleties to depict the subtleties of the root basement. He says, ââ¬Å"Nothing would rest in that basement, wet as ditchâ⬠this line he uses to depict the general sentiment of the basement that it was cool, dull and wet. This is the means by which it felt when Theodore strolled in the basement. Another extraordinary line that portrays the symbolism in this sonnet is the line, ââ¬Å"Hung down long yellow malevolence necks, as tropical snakes. I especially like this line since it gives you a decent visual of what it resembles in one of these root basements with the wiry yellowish roots hanging down. I think some purpose behind Roethkeââ¬â¢s solid symbolism is that the root basement was a major piece of his youth. The subject of the root basement was a subject that motivated some profound sentiments from Theodore Roethke, most likely about his dad who past away from malignant growth when Theodore was only fifteen, or his uncle who ended it all around a similar time his dad kicked the bucket, both who claimed the nursery. My meaning of a sonnet is expounding on something you feel solid, enthusiastic, and a subject you have extraordinary inclination towards. I feel the sonnet ââ¬Å"The Cellarâ⬠by Theodore Roethke unequivocally speaks to this definition in light of the fact that the basement that Roethke expounds on speaks to the basement to his familyââ¬â¢s nursery that his dad and uncle possessed who both past away when Roethke was youthful. I meager this occasion adds to the solid symbolism in this sonnet.
Saturday, August 22, 2020
Strategic Marketing Plan for Pit Bull Pride of Delaware Term Paper
Key Marketing Plan for Pit Bull Pride of Delaware - Term Paper Example Further, the association permits volunteers render their administrations in accordance with advancing inspiration for pit bulls. Surprisingly, the association draws no benefits from their tasks subsequently disclosing the explanation with respect to why the association depends on cultivate sanctuaries to offer this administration. In such manner, this article will give a nitty gritty key arrangement report on how Pit Bull pride of Delaware would improve as a performing organization from the level that is in as of now. Furthermore, the arranging procedure will incorporate an advertising technique to create a client focused vital arrangement. Organization activities Pit Bull Pride gets a considerable number of pit bulls through acquiescence by the proprietors and the other division from covers with high-murder likelihood. According to their database, the association safeguarded in any event a hundred and ten mutts from inside Delaware, New Jersey, Pennsylvania and furthermore Maryland in the year 2013. The most noteworthy level of the protected pit bulls originated from high execute holding covers consequently guaranteeing the organization of the proceeded with need to remain in activity. Subsequent to protecting, pit bulls get brief safe house at encourage homes until when they would get perpetual homes that would give love and care as expected. Consequently, this association draws accomplishment from the yielding organization that they have with cultivate shields as they assist them with sparing more pit bulls. Then again, the association likewise encourages selection of safeguarded pit bulls, yet they subject potential possibility to intensive screening before meeting all requirements to receive the creatures. The thorough procedure incorporates an up close and personal meeting, home assessment, individual veterinary reference, and ultimately a composed agree pledge to thinking about a pooch. Nonetheless, the association likewise plays out a demeanor keep an e ye on the pit bulls before their enlistment into the center program. Further, the mutts likewise experience screening to find out their wellbeing status before appropriation into an official individual from their eternity family. The clinical methodology incorporate cutting-edge inoculations, testing for heartworms, and measurements on insects or ticks. The dose goes about as a preventive measure for these vermin pervasions to guarantee them of solid lives during their stay at the safe house. Vision for the association As prior referenced, Pit Bull pride Delaware essentially depends on the administrations of encourage safe houses to give creature holding offices until they can offer safe house to the saved pit bulls. For them, this fills in as a limitation to development and dependability as it confines the quantity of pit bulls that the association may spare on the off chance that they had their own asylums. In such manner, Pit Bull pride means to make their own safe house potentia lly in 2014 as a method of expanding work yield and effect. As indicated by Pit Bull Pride organizer, Lauren Verfaillie, the association experienced fruitful authority consolidation in April of 2012. After joining, the association applied for the 501 (c) 3 expense exception application to the IRS it looked for acknowledgment as a not-for-profit element (Herman and Associates, 2011). This will thus encourage the association to make progress into being an enormous supporter of pit bulls. The work power of Pit Bull Pride According to Lauren, the association solidly relies upon volunteers to help in the running of the tasks
Friday, August 21, 2020
Tips for Writing College Essays
Tips for Writing College EssaysBinghamton College uses their extensive resources to ensure that all of its students and potential students have access to essays on a wide range of topics. They do this through their wide array of topic choices.As students work through the process of choosing a major, they will need to choose a specific focus for their education. They can select a specific area of study or can choose to focus on a broad subject matter. Some might choose to make a career change in order to start their own business, while others may want to pursue a particular career path.Whatever the purpose for a student's education, he or she can choose to specialize in a specific area of study by choosing a focused topic. These are known as topic areas.In addition to choosing a specific focus, a student can choose to specialize in a specific topic area. For example, a human resource professional could select the human resource focus of the Human Resource topic area. He or she could a lso specialize in technical writing or software programming.Binghamton College has many college essay topics which allow its students to tailor their topic selection to meet their needs. For example, students who wish to focus on Accounting, Finance, or Information Technology, as well as more specialized subjects such as Phlebotomy or Public Relations, can choose these topics.Another thing to consider when choosing the college essay topics is that the college essays that are selected are highly competitive. This means that if a student wants to be selected for an essay, he or she will have to demonstrate his or her academic excellence and have good writing skills.Furthermore, good essay topics must be original and appealing to the judges. The Binghamton College essay topic list is constantly reviewed and updated by a committee of professors and administrators in order to ensure that these topics remain current and to ensure that the articles are of the highest quality.Binghamton Col lege does not guarantee placement for their students, but it does offer them access to a wide variety of topics that they can choose from. The articles that are chosen are written by college students from around the nation.
Monday, May 25, 2020
Art Education For Public Schools Persuasive Slice
Outline: Art Education for Public Schools Persuasive Slice Brain experimentation confirmation is one of the several proofs education as well as commitment in fine arts is constructive for a child s educational process. Beginning from an improved clarity and creativity in being able create ideas to increased awareness in mind, body, voice, arts education has had a tremendous impact. In its several ways, it supports the advancement of the whole child along with preparation of a life filled with opportunities for learning and delight. Art education is sadly interpreted as more of a ââ¬Ëluxuryââ¬â¢ rather than a ââ¬Ëmustââ¬â¢ to a childââ¬â¢s education; although research has proved that simple, creative activities serve as essential building blocks for a student s future development. In addition, the fine arts provide students non-academic aid such as an increase in self-esteem, motivation, improved emotional expression and appreciation in diversity. Students cherish that their ââ¬Å"voiceâ⬠and interests are listened to and understood by others. Children gave form to their feelings through drawing and paintings. All fibers are highly important for a young mind, so why is art not a part of a student s curriculum? In these past few years, there has been big concern between educators in the relationship in arts-based learning and human development. The arts construct neural systems building a variety of profits running between fine motor skills to creativity and enhanced emotional balance. GainingShow MoreRelated Womens Liberation in the 1920s: Myth or Reality? Essay3466 Words à |à 14 Pagesin the domestic sphere. Women, before 1914, sought independence through working in a profession outside the home. They considered the profession of domesticity as uneventful and simply wanted more. Conversely the older generation held womenââ¬â¢s education responsible for promoting this independence and regarded the radical activities of the emerging youth as a threat to the family. One writer of the time defended the youth for she saw herself and the women around her caught in a ââ¬Ëmaelstrom of feminismââ¬â¢Read MoreMarketing Principle Quiz20161 Words à |à 81 Pageswere seeking. | | | | | à à Question 8 | 1 out of 1 points à | | Shoppers at a supermarket can request Smart Partner cards. A percentage of the amount of money each shopper spends is given to a school the customer has chosen. By instituting the Smart Partner program to help local schools, the store has shown a _____ orientation. | | | | | Selected Answer: | à c.à societal marketing | Correct Answer: | à c.à societal marketing | Feedback: | Societal marketing orientation is theRead MoreMarketing Multiple Choice8992 Words à |à 36 Pagesphysical or individual. Needs are a basic part of the human makeup.) The act of obtaining a desired object from someone by offering something in return is called a(n) _____. 1. exchange 2. switch 3. market 4. sale The art and science of choosing target markets and building profitable relationships with them is called _____. 1. marketing profiles 2. marketing maneuvers 3. marketing selection 4. marketing management Which marketing philosophyRead MoreMarketing Channel44625 Words à |à 179 Pagesintermediation Answer: B Diff: 1 Page Ref: 342 AACSB: Reflective Thinking Skill: Application Objective: 12-2 80) When two Taco Bell restaurants have a disagreement over who should be able to sell in quantity at a discount to the local high school band, they are in a ________ conflict. A) vertical B) problematic C) no-win D) horizontal E) functional Answer: D Diff: 2 Page Ref: 342 AACSB: Reflective Thinking Skill: Application Objective: 12-2 81) Staples Office Supply openedRead MoreConsumer Behavior Essay15664 Words à |à 63 Pagesfiction) 8 Diaries 9 Autobiographies 10 Interviews, surveys and fieldwork 11 Letters and correspondence 12 Speeches 13 Newspaper articles (may also be secondary) 14 Government documents 15 Photographs and works of art 16 Original documents (such as birth certificate or trial transcripts) 17 Internet communications on email, listservs, and newsgroups ALSO This means gathering information directly from the consumers which could involve - using questionnaireRead MoreMetz Film Language a Semiotics of the Cinema PDF100902 Words à |à 316 Pagestwenty years ago, very few texts about semiotics and especially film semiotics were available in English. Michael Taylor s translation represents a serious effort to make Metz s complicated prose, filled with specialized vocabularies, accessible to a public unfamiliar with the concepts and terms of semiotics. Excepting the inadequate translation of a few words which either cannot be translated into English or only approximately translated, few semantic and stylistic improvements are needed and the translationRead MoreStrategy Safari by Mintzberg71628 Words à |à 287 PagesBeast 2 The Design School Strategy Formation as a Process of Conception 3 The Planning School Strategy Formation as a Formal Process 4 The Positioning School Strategy Formation as an Analytical Process ix 1 23 47 81 5 The Entrepreneurial School Strategy Formation as a Visionary Process 123 6 The Cognitive School Strategy Formation as a Mental Process 149 7 The Learning School Strategy Formation as an Emergent Process 175 8 The Power School Strategy FormationRead MoreMarketing Management Mcq Test Bank53975 Words à |à 216 Pageswith the power of a brand D) the process of comparing competing brands available in the market E) use of online interactive media to promote products and brands Answer: C Page Ref: 243 Objective: 1 Difficulty: Easy 1 Copyright à © 2012 Pearson Education, Inc. Publishing as Prentice Hall 4) Brand ________ is the added value endowed to products and services. A) loyalty B) equity C) preference D) identity E) licensing Answer: B Page Ref: 243 Objective: 2 Difficulty: Easy 5) ________ is the differentialRead MoreDeveloping Management Skills404131 Words à |à 1617 PagesLeale Senior Production Project Manager: Kelly Warsak Senior Operations Supervisor: Arnold Vila Operations Specialist: Ilene Kahn Senior Art Director: Janet Slowik Interior Design: Suzanne Duda and Michael Fruhbeis Permissions Project Manager: Shannon Barbe Manager, Cover Visual Research Permissions: Karen Sanatar Manager Central Design: Jayne Conte Cover Art: Getty Images, Inc. Cover Design: Suzanne Duda Lead Media Project Manager: Denise Vaughn Full-Service Project Management: Sharon Anderson/BookMastersRead MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words à |à 1573 PagesNikki Ayana Jones Senior Managing Editor: Judy Leale Production Project Manager: Becca Groves Senior Operations Supervisor: Arnold Vila Operations Specialist: Cathleen Petersen Senior Art Director: Janet Slowik Art Director: Kenny Beck Text and Cover Designer: Wanda Espana OB Poll Graphics: Electra Graphics Cover Art: honey comb and a bee working / Shutterstock / LilKar Sr. Media Project Manager, Editorial: Denise Vaughn Media Project Manager, Production: Lisa Rinaldi Full-Service Project Management:
Friday, May 15, 2020
The Psychology of Religion Views from Sigmund Freud Essay
Sigmund Freud was a psychologist known as the ââ¬Ëfather of psychoanalysisââ¬â¢ who believed that our sense of moral understanding is a result of the conditioning of a growing being. He argued the human mind or ââ¬Ëpsycheââ¬â¢ is split into three parts; the id, which contains basic and primitive, desires e.g. hunger, thirst and lust; the ego, which involves perceptions of the external world that makes us aware of the ââ¬Ëreality principle,ââ¬â¢ oneââ¬â¢s most outward aspect of our personality, and the super-ego, which contains the conscience that punishes bad behaviours with guilt, and the ego-ideal that praises good actions. Freud reasoned that in order for the psyche to be healthy there must be balance between the ego and the super-ego, hence Freud claimedâ⬠¦show more contentâ⬠¦An example of this is in his other book, Moses and Monotheism, Freud tries to apply his theory to Judaism and Christianity. According to Freud, Moses was an Egyptian who forced his religion upon the Jews. The Jews, in a manic state, kill Moses on the mountain just outside of the Promised Land. This created a large-scale sense of guilt, which created the need for s alvation expressed by these religions: ââ¬ËRemorse for the murder of Moses provided the stimulus for the wishful fantasy of the Messiah, who was to return and lead his people to redemption.ââ¬â¢ Freud also goes on to say in The Future of an Illusion that ââ¬Ëreligion is the collective neurosis of humanityââ¬â¢. He notes that there are similarities to obsessive compulsions in religion. For example, prayers/worship is to be performed exactly, repeated, anxiety if omitted and a sense of relief once ritualised. The sense of guilt if these criteria are not met is parallel to the guilt held from killing the dominant male as primal hordes. Freud claims that religion protects us from developing individual neuroses which may not be accepted by society. Because religion is a part of our culture and therefore accepted, it is not seen as a defect. There is a need for protection from a father figure (infantilism), and in this respect Freud rebrands Feuerbachââ¬â¢s theories of â⠬Ëprojectionââ¬â¢ of the perfect being to ââ¬Ëwish-fulfilmentââ¬â¢, and of desired infantile protection. Freud says that the female counterpart to thisShow MoreRelatedEssay on Theoretical Positions of Jung, Adler, and Freud1471 Words à |à 6 Pages While science worked diligently to quantify and validate early structuralist perspectives in psychology, early functionalists were hard at work developing theories that were more qualitative in nature. Although not directly associated with the functionalism movement, Sigmund Freud, Carl Jung, Alfred Adler, and William James were clearly most concerned with how psychology could improve the lives of the individual and less inclined to laboratory research. Through each psychologistââ¬â¢sRead MoreSigmund Freud s Theory Of Psychoanalysis1339 Words à |à 6 PagesSigmund Freud Biographic Description of Sigmund Freud Sigmund Freud was born on May 6, 1856 in Freiberg (currently known as Czech Republic). Freud is best known as the founder of psychoanalysis, which entails a scientific analysis of unpacking unconscious conflicts based on free associations, fantasies, and dreams of the patient. He was among the greatest psychologists of the 20th century, and his legacy lasts up to now. While young (4 years old), his family relocated to Vienna where he lived andRead MoreSigmund Freud and Carl Jung1331 Words à |à 6 PagesSigmund Freud and Carl Jung Sigmund Freud and Carl Jung begun their relationship in 1906, when Carl Jung sent Freud a copy of his signed published studies, But Jung did not know that Sigmund Freud actually already owned a copy (well-Documented). Jung looked up to Freud and saw him as a father figure (well-Documented). Freud became Jungââ¬â¢s Mentor. In 1909, Freud and Jung toured the United States, and this is were they had a few disagreement on the unconscious mind. Jung thought Freud was negativeRead MoreTheoretical Views Essay1698 Words à |à 7 PagesPsychology is now and always has been a strongly debated science. Beginning from the time psychology first became separated from the philosophy and biology sciences, there has been controversy. The subject, most debated, was the explanation and description of human behavior as well as the human mind. It was the schools of thought in psychology that allowed for the major names in psychology that we study and read about on what seems to be a daily basis t hat put theoretical opinions and differencesRead MoreCarl Jung and Sigmund Freud1412 Words à |à 6 PagesCarl Jung and Sigmund Freud Introduction Carl Jung (1875-1961) and Sigmund Freud (1856-1939) were two individuals whose theories on human personality would completely affect the way that people viewed the human mind. Carl Gustav was a practicing psychotherapist while Sigmund Freud created the discipline of psychoanalysis. The two men had seemingly identical beliefs about human behavior, but also had contrasting beliefs about concepts such as the ego, the psyche, and the state of unconsciousnessRead MoreA Comparison Of Faith And The Future Of Religion1539 Words à |à 7 PagesAfter studying faith and religion in texts written by scholars with varying backgrounds, it is easy to see faith is something which is widely disputed. Comparison of Sigmund Freudââ¬â¢s The Future of an Illusion and Paul Tillichââ¬â¢s Dynamics of Faith, fully displays the discrepancies in points of view on the function of faith, as well as the necessity of faith, in society; while the comparison of Viktor E. Franklââ¬â¢s Manââ¬â¢s Search fo r Meaning and Karl Marxââ¬â¢s ââ¬Å"on the Future of Religion,â⬠demonstrate both similaritiesRead MoreReligion and Psychology Essay example729 Words à |à 3 PagesCastelli, 1989). Despite the widespread prevalence of religious beliefs in society, some researchers have maintained that religion and religious beliefs are often neglected in psychological research (Jones, 1994; Plante, 1996). This neglect stems from a couple of different factors. First, it is difficult for psychologists to overcome the fact that believers in many religions claim to have unique access to the truth. Secondly, truly theological questions such as the existence of God or the natureRead MoreSigmund Freud: A Very Brief Biography1582 Words à |à 7 Pages INTRO Sigmund Freud is considered one of the most influential figures in modern psychology. He is best known as the father of psychoanalysis. He developed several important theories of personality, including the theories of mind, the id, the ego, and the superego, life and death instincts, psychosexual development, and defense mechanisms. He also published many books that helped shape psychology into what it is today. EARLY LIFE Sigismund Schlomo Freud was born in Moravia, Czech RepublicRead MoreEssay on Sigmund Freud: The Father of Psychoanalysis1580 Words à |à 7 Pages Sigmund Freud, also known as the father of psychoanalysis, was born May 6th of 1856 in Freiberg, Moravia. A few years later he moved to Vienna, Austria and years after to England. Sigmund Freud was known for connecting psychological issues with sexual issues. Freud demonstrated a broad perspective on things involving dreams, religion, and cultural artifacts. He focused on different states of the mind, such as unconsciousness. Freud relied on a local sexual repression issue to create theoriesRead MoreMyths And The Reason Behind Mythology1653 Words à |à 7 Pagesand the universe. Myths, as amazing as it sounds, is also a cause for birth of new religions, where and how they originated. Many cultures have myths about how the gods and goddesses came to be, even elucidating the origin of humanity and its traditions. Even ideas abou t how this world of ours came to existence have many myths, creation myths behind it, disparate in every culture and society, which demonstrates a view on its role in the world. Mythology is simply the study of the myth. There are many
Wednesday, May 6, 2020
Nathaniel Hawthorne Characteristics Natural World Will...
According to the Old Sturbridge Village An 1830s New England Living History Museum ââ¬Å"Dickinson s language was too spare and unsentimental, her rhymes and punctuation too unusual, and her perceptions too startling for conventional nineteenth-century taste. The literary men to whom she turned for advice were simply unable to understand her work; in addition, they found it difficult to take any female poet seriouslyâ⬠. She dies in 1886 when she was only 56 and ironically her first published volume of Dickinson s poems appeared in 1890; by the 1920s she had been discovered by a different generation of readers and acclaimed as a great artist. Subsequent generations have agreed. Nathaniel Hawthorne: Characteristics natural world will help discover the truth behind reality. Wrote novels and stories- gothic and romantic style According to Old Sturbridge Village An 1830s New England Living History Museum ââ¬Å"Hawthorne used his novels and stories to probe the recurring mysteries of sin, guilt, and moral choice, but his works were also saturated with New England s historyâ⬠Nathaniel Hawthorneââ¬â¢s short story published in 1835 ââ¬Å"Young Goodman Brownâ⬠demonstrate how the writer uses his imagination and background history of his ancestor. According to The Encyclopedia of the World Biography ââ¬Å"The Hathornes (Nathaniel added the w to the name) had been involved in religious persecution (intense harassment) with their first American ancestor, William. Another ancestor, John Hathorne,Show MoreRelatedTriump in The Scarlett Letter by Nathiel Hawthorne2558 Words à |à 10 Pagesinto their society. However by going through this struggle, characters are able to grow and develop. The varying reaction amongst characters fighting against their society help authors show important character developments as well as provide more insight to their true personalities. In The Scarlet Letter, Nathaniel Hawthorne highlights the empowerment of women in society by having Hester Prynne as his protagonist. Hester is jailed and practically exiled from her town after she is discovered to haveRead MoreANALIZ TEXT INTERPRETATION AND ANALYSIS28843 Words à |à 116 PagesAnalysis is a literary and linguistic commentary in which the reader explains what the text reveals under close examination. Any literary work is unique. It is created by the author in accordance with his vision and is permeated with his idea of the world. The readerââ¬â¢s interpretation is also highly individual and depends to a great extent on his knowledge and personal experience. Thatââ¬â¢s why one cannot lay down a fixed ââ¬Å"modelâ⬠for a piece of critical appreciation. Nevertheless, one can give information
Tuesday, May 5, 2020
Managing The Global Market Place
Question: Discuss about theManaging the Global Market Place. Answer: Global Market place has a huge impact on the various facets of an organization like revenue, relationship, development and growth of the profile of the organization (Myers Smith, 1999). Alibaba has tapped this opportunity to introduce a lucrative online shopping holiday- Singles day. Such a day Alibaba is able to make great profit returns that surpass other days like Black Friday and Cyber Monday. Global market place enables the company to sell internationally without requiring remote purchase. This is a long term plan to position Alibaba at a competitive edge. There is need for retailers to expand to global market because the world is really becoming flat. In this case, Alibaba is not an exception. One of the factors that create the urge to engage in global market is that, the global revenue for global market is impressive and the company is likely to make profit. Research depicts that 85% of business in China is driven by the market place (HICKS, 2000). Therefore, Alibaba is positioned in a manner that favors it in the global market so as to realize the profit share. It is a universal requirement that for company to meet good returns it must be active with market places. Nonetheless, Alibaba`s intention of going global has opportunities and risks. Actually, some of the services that Alibaba can offer in the local market might not suit the global market thus posing a challenge of penetration to the global market but the company has to re-adjust to the business dynamics. Take for example, Alipay, this payment services may offer little advantage to the complex global market that utilizes credit and banking services. As well, Alibaba is positioned as a virtual market therefore more often the company operates without tangible warehouse hence the company cannot find it conducive to operate in the global market (COLLINS,2006). However, China`s change to consumption to a great extent is boosting e-commerce. There is probable room for growth because china`s penetration to the internet. The trends in the Chinese e-commerce demonstrate how the consumers are shifting gears to a consumption culture that the government of china is supporting because it contributes to economic growth. Despite slow response to economic growth, china`s e-commerce sales are growing tremendously. Alibaba is utilizing social media as the core tool to create awareness and attract more customers on their platform (Browning, Sparks, 2013, p.29). Alibaba strives and will continue to be innovative to lay down the right technological infrastructure to keep on attracting more customers. Alibaba is focused on enhancing its online platform to ensure it is appealing and the product design in their system is clear and there is easy navigation through the site. In the past, the attractiveness of Toaboa and Tmall create a good picture for the customers hence they tend to purchase on the website because the system is user friendly. On the other hand, the availability of diverse products in the online market adds extra credit to Alibaba. It is rare for a customer to miss the product of his demand in the Alibaba Website. The assurance has been a main stream of retaining customers and attracting more new customers. Alibaba is trying to understand the customers` culture to ensure they offer and change according to the consumers change in taste and preference. As noted, Alibaba is willing to take practical business needs to ensure their clients are satisfied. In this case, Alibaba has tailored their digital strategy to ensure they meet the consumer`s preference. Alibaba believes in the adage that, change china change the world undoubtedly, Alibaba seems to take heed to the culture of their customers diligently. Usually, The Chief Executive Officer spends a lot of resources in training the staff the key values like integrity and teamwork. The habit of studying the culture breaks the boundaries far beyond improving people`s lives hence promoting mutual relationship among them company personnel and the customers (The Development of Chinese Commerce. (2015). A company at all times stands for the truth. For instance, when corruption was realized in the company a few years ago, the victims were retrenched immediately because of the bad practice. This is probably an indicator for the better performance of the firm even in future. As always Alibaba has been a transformative firm-a company that has done a lot to china`s economy more than those state owned companies. Research of social media has appositive influence on the growth of the business (Zhong, n.d.). Since social media is a profound tool used by most people in China, it is a promising channel that is facilitating growth and communication among the clients. Social media research facilitates data collection improvement (DEKKER ENGBERSEN, 2013). The companies are influenced to use integrated system software or big data analytic software that provide a simplified criteria of collecting and analyzing market data. The approach improves efficacy and the rate of feedback is enhanced. In return, the company is able to make informed decisions and identify gaps in their market coverage. Alibaba has embraced new techniques of remitting goods to clients using the Tmall platform. The strategy helps continue to make voluminous sales which even surpass their competitors like eBay and Amazon. It is evident social media is the driving force of Alibaba company. Alibaba can be best defined as a company that operates under network orchestrator business model. These categories of companies create a network for peers where people can interact to create value for one another. They sell products, survey the market, or create a relationship that is binding. The big data that comes from online and offline provide the researchers with a large pool of information to enable the company to formulate strategies with ease and accuracy. However, there is need to go through the data gathered to eliminate irrelevant information hence the research feels secure conducting the research. The social media platforms has helped researcher to conduct netnography and sentiment analysis. Netnography is a qualitative research method that studies the behavior of online community and provide the consumer insight in regard to the product or service (What is netnography?, 2011). According to Reiman (2012), netnography is a research carried out in the web. The research has to follow the conversations on social media platforms (face-book, twitter etc) concerning the product. On the other hand, opinion mining and sentiment analysis is a research that analyses the opinion of people, attitude, sentiments, and emotions written in language (Liu, 2012). In conclusion, the ultimate purpose of doing social media research is to understand the customers better. Apart from that, it enables the business to identify weaknesses and strengths and at the same time realizing the trends that exist in the market. It is technology that is making the information accessible in a simplified manner. In general, social media research has an impact on business growth in the global market in that, it catalyses and provides solid information for the firms to design and develop products based on the taste of the consumer`s opinion rather than guessing on the consumer`s needs. References Browning, V. So, K. Sparks, B. A. (2013). The Influence of Online Reviews on Consumers Attributions of Service Quality and Control for Service Standards in Hotels, Journal of Travel Tourism Marketing, 30 (1-2) 23-40. COLLINS,H. (2006). C-Commerce: Getting Started.Winning at Collaboration Commerce, 205-218. doi:10.1016/b978-0-7506-7817-9.50015-2 DEKKER,R., ENGBERSEN,G. (2013). How social media transform migrant networks and facilitate migration.Global Networks,14(4), 401-418. doi:10.1111/glob.12040 HICKS,A. (2000). The market-place.Managing Currency Risk Using Foreign Exchange Options, 26-38. doi:10.1016/b978-1-85573-491-3.50009-0 Liu, B 2012, Synthesis Lectures on Human Language Technologies, May 2012, Vol. 5, No. 1 , Pages 1-167 Myers,M.B., Smith,K.W. (1999). Xerox: The Global Market and Technology Innovator.Managing Global Innovation, 299-315. doi:10.1007/978-3-662-03895-6_17 Reiman,C. (2012). Social media growth and global change.Public Interest and Private Rights in Social Media, 1-23. doi:10.1016/b978-1-84334-693-7.50001-5 The Development of Chinese Commerce. (2015).Made in China, 55-86. doi:10.1002/9781119199694.ch5 What is netnography?, 2011, video recording, SAGE Publications, Inc., Thousand Oaks, CA. Viewed 10 May 2016, doi:https://dx.doi.org.ezproxy.lib.swin.edu.au/null. Zhong,B. (n.d.). Research on Social Media Use.Impact of Social Media on Communication and Business, 329-1160. doi:10.4018/978-1-4666-9518-4.les1
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